The Psychology of Facebook – Love it or Hate it

The Psychology of Facebook – Love it or Hate it

I recently read an insightful article on Facebook on the Los Angeles Times website that I could very much relate to in more ways than one. I’ve been a member of Facebook since 2008. Like many people, I too was very happy to find classmates, old friends, former colleagues and yes, even ex-boyfriends. It was a space to reconnect, to share, to laugh together and to reconnect and in the beginning, it was quite a happy space. But some years later, now having been on it for almost 5 years, I notice that I get more irritated and less enjoyment out of it. So much to the point that I’ve deactivated my account a couple of times to just to take a break. I’ve always been one to enjoy seeing photos of my friends travels or giving praise to friends when they...

Social Media – Small Businesses Stepping Up Social Marketing : MarketingProfs Article

Social Media – Small Businesses Stepping Up Social Marketing : MarketingProfs Article

Small Businesses Stepping Up Social Marketing Nearly two-thirds of small businesses (66%) are spending more time on social media marketing in 2012 than they did last year, according to a survey from VerticalResponse. In addition, the proportion of small businesses that have increased their social media budgets in 2012 is 4 times higher than the proportion of those that have decreased social budgets, the study found. Below, additional findings from VerticalResponse. Among the small businesses surveyed, a plurality (43%) dedicate six or more hours per week to social media marketing, 25% spend 6-10 hours per week, and 7% spend 20+ hours a week on social marketing. Read...

King of New York Pizza meets Social Media

King of New York Pizza meets Social Media

Since moving to the west coast I can’t help but miss some of the great pizzerias I left back on the east coast. Although it has sunshine, friendly people and perfect weather, LA lacks good pizzerias. I had a friend recently recommend King of New York Pizza in Korea Town. So naturally I checked out Yelp first and then I hit their website. I bust out laughing when I hit their “Social Media” button. It’s been super sized and duplicated so customers won’t miss their opportunity to follow.

Craigslist Joe

Craigslist Joe

Every once in awhile we’re all touched by certain movies that really emotionally move us. When I was recently browsing through AppleTV’s documentary section, when I came across Craigslist Joe, naturally the name alone made me want to check it out, plus Zach Galifiankis is the executive producer and one of my favorite actors. The movie doesn’t have anything to do with fashion, what I typically write about, but it does in fact have something to do with technology and whether or not technology has isolated us into a our own social bubbles or does society still have a sense of community? In a time when America has suffered one of the worst economic downturns in decades, Joseph Garner sets out on a month long journey with with only a laptop, a new cellphone,...

iLID iPhone Wallet

iLID iPhone Wallet

When you live in a city like Los Angeles or New York, you quickly learn to travel light. Whether you are walking somewhere or riding your bike, you try to not carry anymore than you really need to. So when my husband showed me the new iLID iphone wallet I naturally thought it was a perfect solution for minimizing my bulky wallet and my already weighed down purse. I ordered one myself. They come in black and white, I ordered the white one to go with my white iPhone. So far it has worked out quite well for a variety of reasons. One, I run almost everyday (or at least I try to) and this wallet is so thin, it actually fits perfectly into my ArmPocket (another favorite product). Secondly, if I’m on a bike ride, I can easily slide into the pocket of my shorts....

Hiking to the Hollywood Sign

Hiking to the Hollywood Sign

For many years I’ve had the desire to get as close to the Hollywood Sign as possible. Thanks to various websites including Yelp, I mapped out the hike up Mount Lee which is a peak in the Santa Monica Mountains in Griffith Park and the host of the Hollywood Sign. There are several different trails that can lead to the Hollywood Sign. We chose to take the Canyon Drive trail that begins in the historical Hollywood Land suburb.  On a sweltering 90+ degree sunny day, packing our Nikons and big bottles of water, we set off on the 6 mile round trip trek up the mountain. The most surprising part was the gorgeous view of the San Gabriel Mountains on the north side of the mountain that overlooks Burbank, Forrest Lawn Cemetery and Walt Disney as well as stunning views...

Movies in the Hollywood Forever Cemetery

Movies in the Hollywood Forever Cemetery

Every city has their own version of outdoor movies during the summer but Los Angeles takes it to a whole new level with what they call Cinespia. When my good friend from college suggested we get together for a movie, I wasn’t expecting it to be in the famous Hollywood Forever Cemetery. I was intrigued and knew it was a no brainer, we had to go. Located on 62 acres on Santa Monica Blvd in Hollywood, it butts up against the backside of the the famous Paramount Studios. Each summer, Cinespia shows about 25 to 30 films on the wall of the mausoleum wall in the resting place of dozens of famous silent-era stars, directors and crew members, from Cecil B. Demille to Rudolph Valentino. On the sold out night we went they were showing the dark and gothic film, Sunset...

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